TEASING NEWSLETTERS
At AML Group I curate a fortnightly newsletter filled with creative, finance and tech news, which we send to our clients. Not only does this let me use the word ‘fortnightly’ with nonchalance, but also makes me write a snappy title and teasing paragraph for every link we share. Find below some of my favourite ones.
BYE BYE BIAS
Can you destroy toxic gender bias in only 15 seconds? For Saatchi & Saatchi NZ and Champions for Change, it’s not that hard – really.
W.T.FUND?
If it sounds too technical, it is too technical. Why the investment industry should choose clear and simple language.
WORD OF THE TECHSPERTS
From 'wallpaper TV' to a suitcase that follows you, here's the best from the Consumer Electronics Show 2019.
SMALL, PRETENTIOUS,
SHORT-LASTING...
…polluting and unethical. All in all, AirPods don't sound that great, do they? At least according to this thought-provoking article from Vice.
NEVER KNOWINGLY OVERPACKAGED
John Lewis? Almost. Their partners at Waitrose have launched a packaging-free trial to eliminate unnecessary plastic.
BRITS LOVE BRICKS
For the second year in a row LEGO has been named the favourite brand of British consumers, beating runner-up Apple and the previous favourite British Airways. But when it comes to ‘most relevant’ brand, the top ten is quite different...
GOOD, BAD, BUD.
Good is when there are shots of Lennon, Jagger, Hendrix and co. drinking your beer. Bad is when the rights for said shots cost millions of dollars. Bud(weiser) are those who found a brilliant solution, worth a D&AD Yellow Pencil.
WHAT HAPPENS IN CANNES, STAYS...
...on the posters, merch and videos created by Lucky Generals and #timeTo, raising awareness of the risk of sexual harassment during Cannes Lions.
I'LL NIVEA SEE YOU AGAIN
To react or not to react, that is the question for an advertising agency whose client has just shared bigoted views. Discover what choice FCB made and why.
PLEASED TO DISPLEASE
In a world crawling with reviews, not everyone is terrified by the bad ones. Channel 4, for example, flaunted the most bigoted ones like badges of honour.
COSMOPOLITANLY BRITISH
Following its recent claim that “We are not an island”, HSBC's now targeting 12 cities and some London boroughs with customised ads full of world-loving, but very British wit.
MONEY GROWS ON SCREENS
The real impact of digitally-engaged consumers and disruptive financial services providers in Asia Pacific is even more impressive than you think.
THE ERA OF
SHUSH-TAINABILITY
Why are more and more companies nowadays keeping quiet about their ecological credentials and sustainable innovations?
SPOTIFY DIVERSIFY
Gone are the days when "Walk Like a Badass" was the best thing that Spotify offered to our morning commute. Their Non-Music Era has come, and we're all ears.
UNB-AVIVABLE FEMINISM
Can Aviva pay women 27% less than men, jump on the equality bandwagon and get away with it? (Spoiler: no).
A BAGEL YOU CAN'T REFUSE
What if Bolton, home of Warburtons bakery, becomes the scene of a bagel mafia drama? Well, you might end up spotting De Niro and his GoodBagels around there…
TASTIER PARCELS
What if the king of delivery sets their eyes on Deliveroo? Find out more about the billion-dollar investment that is changing the game between Amazon and Uber.
TIKTOK, TIME TO UNLOCK...
...and the ad-party won't stop, no! Oh-oh-oh-oh... Whether you like or not our tweak to Ke$ha's lyrics, you'll probably agree it's time for marketers to fully explore the potential of the TikTok app.
IT'S A DIRTY JOB...
…but someone has to do it. Advertising? No, sucking pollution from the sky through advertising. Discover the possibilities of air-purifying billboards, powered by a technology (promisingly) called The Breath.
THE ROUNDUP WHICH ROUNDED THE PIZZA BOX
In a world full of people trying to square the circle, four underdogs have given the pizza box its true shape. A fun Apple film based on a true story.
DESPERATELY SEEKING HUMAN
Beyond proof-of-concept experiments and data overloads, the key to realising AI's full potential is to focus on real-world challenges.
(DO IT YOUR)SELFLESS
How to turn the DIY lessons offered by a famous home improvement retailer from an end in themselves into a force for good?
BRICK THE RULES
Who’s the best at challenging reality and creating a new one where imagination rules? Kids, especially when Lego tells them to Rebuild the World.
NOT JUST A BLACK MIRROR EPISODE
Social credit ratings could now mean life or death for companies willing to do business in China. But is it as scary as it sounds?
SEE IT. SAVOUR IT. SCOFF IT.
Well, no more now that TFL is making sure that your commute won’t lure you into junk food.
WHO'S THE SUCKER NOW?
Three years after being told they were investing in "pixie dust and unicorns", a trio of start-ups is attracting attention, and capital, for their giant fan technology that sucks CO2 out of the air.
LET'S JUST BE FRIENDS
The six-week merger talks between Deutsche Bank and Commerzbank failed. This didn’t surprise the experts, who look into what is troubling European banks' stability.
WHAT A (P)RIDE
Pride in London and BMB launched this year's jubilee campaign with a beautiful video highlighting LGBTQ's defining moments.
DON'T PARK THE ISSUE
Need to find a place to work? Get lots. Precisely, parking lots. Discover how San Franciscans are making a point about unaffordable work space.
BUTTS OUT WITH BOOTS
Described as 'brilliant' by Glamour and named the 'cringeworthy' Turkey of the Week by Campaign Live, this summer campaign by Boots is dividing the nation.
THERE'S SOMETHING ABOUT BETSI
JP Morgan's Bot for Equity Trading Symphony Integration (BETSI), first of its kind among buy-side asset managers, is showing very promising results.
TURNING DOWNS INTO UPS
What if integration was actually child's play? Discover the installation by two American professors that is moving the entire world.
ALEXA, LET'S WALK OUT
In Amazon's 25-year history employees had never been on strike. Until now, when they decided to protest against the company's inaction on climate change.
BITTER BREXIT BANTER
Britons might have been denied a People’s Vote, but they can still speak their minds with some bitterly hilarious mockery of the latest "Get ready for Brexit" campaign.