At AML Group I curate a fortnightly newsletter filled with creative, finance and tech news, which we send to our clients. Not only does this let me use the word ‘fortnightly’ with nonchalance, but also makes me write a snappy title and teasing paragraph for every link we share. Find below some of my favourite ones.
BRITS LOVE BRICKS
For the second year in a row LEGO has been named the favourite brand of British consumers, beating runner-up Apple and the previous favourite British Airways. But when it comes to ‘most relevant’ brand, the top ten is quite different...
GOOD, BAD, BUD.
Good is when there are shots of Lennon, Jagger, Hendrix and co. drinking your beer. Bad is when the rights for said shots cost millions of dollars. Bud(weiser) are those who found a brilliant solution, worth a D&AD Yellow Pencil.
TIKTOK, TIME TO UNLOCK...
...and the ad-party won't stop, no! Oh-oh-oh-oh... Whether you like or not our tweak to Ke$ha's lyrics, you'll probably agree it's time for marketers to fully explore the potential of the TikTok app.
IT'S A DIRTY JOB...
…but someone has to do it. Advertising? No, sucking pollution from the sky through advertising. Discover the possibilities of air-purifying billboards, powered by a technology (promisingly) called The Breath.
WHO'S THE SUCKER NOW?
Three years after being told they were investing in "pixie dust and unicorns", a trio of start-ups is attracting attention, and capital, for their giant fan technology that sucks CO2 out of the air.